# Slide Templates — Mix and Match Production-ready HTML for every slide type. Uses the design system from `deck-design-system.md`. Copy, customize props, arrange in order. --- ## 1. Title Slide The first thing anyone sees. Must communicate: who you are, what you do, and create intrigue — in under 5 seconds. ```html

{{PROJECT_NAME}}

{{ONE_LINE_DESCRIPTION}}

{{CATEGORY}} {{STAGE}}
Open with the bar test: "{{PROJECT_NAME}} does {{WHAT}} for {{WHO}} so they can {{OUTCOME}}." Don't explain everything — create enough intrigue to hold attention for the next slide.
``` --- ## 2. Problem Slide Make the audience feel the pain. No jargon. Real human frustration. ```html
THE PROBLEM

{{PROBLEM_HEADLINE}}

This is the most important slide after the title. Audience must nod along. Use specific numbers: "costs $X", "takes Y hours", "fails Z% of the time". Don't rush to the solution — let the problem breathe.
``` ### Problem Variant: Quote-Led ```html
THE PROBLEM

"{{REAL_USER_QUOTE_ABOUT_THE_PAIN}}"

— {{ATTRIBUTION}}, {{ROLE}}

{{BROADER_PROBLEM_CONTEXT}}

Leading with a real user quote makes the problem undeniable. The quote should be something the audience has felt themselves.
``` --- ## 3. Why Now Slide Sequoia's most overlooked and most important slide. What changed that makes this the right moment? ```html
WHY NOW

{{WHY_NOW_HEADLINE}}

MARKET SHIFT

{{MARKET_CATALYST}}

{{MARKET_DETAIL}}

TECH UNLOCK

{{TECH_CATALYST}}

{{TECH_DETAIL}}

TIMING

{{TIMING_CATALYST}}

{{TIMING_DETAIL}}

This answers "why hasn't someone done this already?" and "why will this work now?" Common catalysts: new regulation (MiCA), tech breakthrough (compressed NFTs), market maturity (institutional on-ramps), behavior shift (mobile-first wallets).
``` --- ## 4. Solution Slide What you built. Keep it simple — one clear value proposition. ```html
THE SOLUTION

{{SOLUTION_HEADLINE}}

{{ICON_1}}

{{FEATURE_1_TITLE}}

{{FEATURE_1_DESC}}

{{ICON_2}}

{{FEATURE_2_TITLE}}

{{FEATURE_2_DESC}}

{{ICON_3}}

{{FEATURE_3_TITLE}}

{{FEATURE_3_DESC}}

Max 3 features. If you need more, you're not focused enough. Each feature should solve a specific pain from the Problem slide. Icons: use emoji or simple SVG. Don't use generic tech icons.
``` --- ## 5. Demo / Product Slide Show the product. Screenshot > wireframe > description. ```html
Product screenshot
PRODUCT

{{PRODUCT_HEADLINE}}

✓ {{CALLOUT_1}}
✓ {{CALLOUT_2}}
✓ {{CALLOUT_3}}
If you have a working demo, this is where you show it. Screenshot should be real product UI, not a mockup. Callouts should map 1:1 to pain points from the Problem slide.
``` --- ## 6. Why Crypto / Why Solana Slide The "blockchain necessity test." If you remove the blockchain, does the product still work? If yes, you're in trouble. ```html
WHY SOLANA

{{WHY_CRYPTO_HEADLINE}}

WITHOUT BLOCKCHAIN

  • {{WITHOUT_1}}
  • {{WITHOUT_2}}
  • {{WITHOUT_3}}

WITH SOLANA

  • {{WITH_1}}
  • {{WITH_2}}
  • {{WITH_3}}
This must be SPECIFIC. Not "decentralization" — that's generic. Good: "Composable payments — any agent can settle with any other without integration." Good: "Permissionless access — no bank account, no KYC, no 3-day settlement." If you can't fill this convincingly, reconsider the crypto angle.
``` --- ## 7. Traction Slide Numbers are the most persuasive content in a pitch. Show momentum. ```html
TRACTION

{{TRACTION_HEADLINE}}

{{METRIC_1_VALUE}}
{{METRIC_1_LABEL}}
{{METRIC_2_VALUE}}
{{METRIC_2_LABEL}}
{{METRIC_3_VALUE}}
{{METRIC_3_LABEL}}
{{METRIC_4_VALUE}}
{{METRIC_4_LABEL}}
{{GROWTH_BARS}}
{{PERIOD_START}} {{PERIOD_END}}
Lead with the strongest metric. On-chain metrics > vanity metrics. DAU > total signups. Retention > growth rate. Revenue > TVL. If pre-launch: show waitlist, LOIs, pilot users, testnet activity.
``` --- ## 8. Market Slide Bottom-up, not top-down. Never say "crypto is a $2T market." ```html
MARKET

{{MARKET_HEADLINE}}

TAM {{TAM_VALUE}}
SAM {{SAM_VALUE}}
{{SOM_VALUE}}

Bottom-Up Calculation

{{CALC_LINE_1_LABEL}} {{CALC_LINE_1_VALUE}}
{{CALC_LINE_2_LABEL}} {{CALC_LINE_2_VALUE}}
{{CALC_LINE_3_LABEL}} {{CALC_LINE_3_VALUE}}
Year 1 Revenue {{YEAR_1_REVENUE}}
NEVER use top-down sizing ("crypto is $2T, we capture 1%"). Bottom-up: "X potential users × Y revenue/user × Z conversion rate = addressable revenue." SAM should be defensible. SOM should be achievable in 12-18 months.
``` --- ## 9. Competition Slide Show you know the landscape. Position clearly. ```html
COMPETITION

{{COMPETITION_HEADLINE}}

Feature {{COMPETITOR_1}} {{COMPETITOR_2}} {{COMPETITOR_3}} {{YOUR_PRODUCT}}
{{FEATURE_1}} ✗ ✓ ✗ ✓
{{FEATURE_2}} ✓ ✗ ✗ ✓
{{FEATURE_3}} ✗ ✗ ✓ ✓
{{DIFFERENTIATOR}} ✗ ✗ ✗ ✓
Never say "no competition" — it means no market. The highlighted row must be your unique differentiator. Be honest about competitor strengths. Credibility > cheerleading.
``` --- ## 10. Business Model Slide How you make money. Must be specific. ```html
BUSINESS MODEL

{{BUSINESS_MODEL_HEADLINE}}

Revenue Streams

{{STREAM_1_NAME}}

{{STREAM_1_DESC}}

{{STREAM_1_AMOUNT}}

{{STREAM_2_NAME}}

{{STREAM_2_DESC}}

{{STREAM_2_AMOUNT}}

Unit Economics

Revenue per user {{RPU}}
Cost per user (incl. gas) {{CPU}}
Margin {{MARGIN}}
2026 VCs require unit economics that account for gas costs. "Free now, monetize later" is not a business model. Show path to profitability, not just revenue.
``` --- ## 11. Team Slide ```html
TEAM

{{TEAM_HEADLINE}}

{{MEMBER_1_INITIALS}}

{{MEMBER_1_NAME}}

{{MEMBER_1_ROLE}}

{{MEMBER_1_CREDENTIAL}}

Credentials that matter: shipped X, scaled Y, domain expert in Z. NOT: "passionate about blockchain", "10 years in tech". If early-stage, emphasize builder speed over resume.
``` --- ## 12. Ask Slide The most important slide for conversion. Be specific. ```html
THE ASK

{{ASK_AMOUNT}}

{{ASK_TYPE}} — {{ASK_INSTRUMENT}}

Use of Funds

{{USE_1_LABEL}} {{USE_1_PERCENT}}
{{USE_2_LABEL}} {{USE_2_PERCENT}}
{{USE_3_LABEL}} {{USE_3_PERCENT}}
The ask must be specific: amount + instrument (SAFE, equity, grant) + use of funds. "Raising $500K SAFE to hire 2 engineers and reach 1K DAU in 6 months." Never leave the amount vague. VCs respect clarity.
``` --- ## 13. Contact / Closing Slide ```html

{{PROJECT_NAME}}

{{TAGLINE}}

{{FOUNDER_NAME}} — {{EMAIL}}

{{WEBSITE_URL}}

{{TWITTER_HANDLE}} · {{GITHUB_URL}}

End with contact info visible. Don't add another CTA or summary. The deck should speak for itself. This slide is a bookmark.
``` --- ## Optional Slides ### Tokenomics (VC/Grant audiences only) ```html
TOKENOMICS

{{TOKEN_HEADLINE}}

Token Distribution

Community / Ecosystem 40%

Token Utility

  • {{UTILITY_1}}
  • {{UTILITY_2}}
  • {{UTILITY_3}}
Token must have real utility — not just governance. Show vesting schedule: 1-year cliff for team, 4-year vest. Community allocation should be largest bucket.
``` ### Roadmap / Timeline ```html
ROADMAP

{{ROADMAP_HEADLINE}}

{{PHASE_1_TITLE}}

{{PHASE_1_DATE}}

{{PHASE_1_DESC}}

{{PHASE_2_TITLE}}

{{PHASE_2_DATE}}

{{PHASE_2_DESC}}

{{PHASE_3_TITLE}}

{{PHASE_3_DATE}}

{{PHASE_3_DESC}}

Max 3-4 phases. Each should have a measurable milestone. "Launch mainnet" is vague. "1K DAU on mainnet" is specific. Mark current phase as active.
``` --- ## Slide Index | # | Slide | Required | When to Use | |---|-------|----------|-------------| | 1 | Title | Always | First slide | | 2 | Problem | Always | After title | | 3 | Why Now | Always | After problem (Sequoia's key slide) | | 4 | Solution | Always | After why now | | 5 | Demo/Product | Always | After solution (screenshot or live) | | 6 | Why Crypto/Solana | Always | After demo | | 7 | Traction | Always | After why-crypto | | 8 | Market | VC/Grant | Skip for hackathons | | 9 | Competition | VC/Partner | Skip for hackathons | | 10 | Business Model | VC | Skip for hackathons/grants | | 11 | Team | Always | Near the end | | 12 | Ask | Always | Second to last | | 13 | Contact | Always | Last slide | | — | Tokenomics | VC/Grant | Only if token exists | | — | Roadmap | All | Optional, after traction |